Design/Publishing/Trends
Best Days to Post on Facebook
I admit that I’m on Facebook at some point everyday except Sunday when I try to take a break, but as a business trying to navigate this social media revolution, I often wonder what day and time is best to post. I was surprised when “The Best and Worst Days to Post on Facebook” by socialmediatoday landed in my inbox. I’ll let you read the article in its entirety, but the gist is that weekends are the key. It goes on to say that Wednesday is the worst day. In Austin, everyone’s weekend starts around 2 p.m. on Friday, so you’re likely good to go on Facebook, posting between then and midnight on Sunday! What day is your typical “post” day if you don’t post daily?...
Read MoreAssociation Publications: A Catalyst for Positive Change
Whether print, digital or both–the member benefit of providing invaluable industry information in an accessible, professional publication increases organic change for an organization. Through added member involvement in providing and curating content and current news on relevant topics that impact member’s careers and lives, an association publication creates a robust communications vehicle for the organization as it evolves. An article in this week’s Associations Now, “The Different Shades of Association Publications,” takes a closer look at two associations that recently launched new publications. While the two organizations chose...
Read MoreWebsite Content Edits On the Horizon?
Are you launching, revamping or just plain redoing your website? When we first formulated the idea on Monarch Media & Consulting, Inc. we knew there were some basic things we needed in place before we ever sought our first client. One was a website. Once we chose our name, we quickly solidified a relating domain and went to work creating content, locating graphics and adding pages to reflect what we wanted visitors to know about us and our company. Now that we are 16 months old, we have made some slight revisions to our original content to better reflect the services we offer. In 2013 we are embarking on a bigger challenge to really hone in on our content so our web...
Read MoreThe Modern Jewish Wedding – “Brilliant First Edition”
Thank you to all The Modern Jewish Wedding readers! What a first month! Since the e-magazine launched on Oct. 14, readership continues to climb. With over 12,000 impressions and 520 readers (readers are people who actively engage with your content, spend time in your publication, navigate and perform searches), the publication inspire brides planning a Jewish wedding or a wedding with Jewish touches! One reader commented, “Brilliant first edition. Mazel Tov on this achievement. Photos are picture perfect and the articles relevant and entertaining. Looking forward to the next one!!” And we couldn’t be more thrilled for our client and friend, The Modern...
Read MorePrint & Digital is The Way to Go
Why a Print Magazine with a Digital Offering will Survive Having been in the advertising sales world for more than a few years now and having worked on a variety of publications – some print only, some print with a digital version and some digital only – it has been interesting to see how potential advertisers view each platform. A recent Adweek article by Lucia Moses on Newsweek’s move to an all-digital platform has spurred lots of conversation. When you take print out of the equation, what are the direct consequences to both advertising dollars and subscribership? Here are my observations (100% my opinion only). I welcome your comments. Print Magazine Only...
Read MoreChoose Your Favorite Cover!
We are thrilled to be publishing the first annual e-magazine for The Modern Jewish Wedding! Michele Schwartz, editor and founder, has rounded up fabulous content including four gorgeous modern Jewish weddings, aisle trends for the new year, a behind the scenes look at a Paris-themed wedding and two guest articles from the best in the wedding business! It’s truly a team effort! Did you know you’re part of the team? We need your help! Vote for your favorite cover bride and help us choose this year’s cover! And stay tuned for the launch of the first The Modern Jewish Wedding e-magazine!
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